Highly experienced and versatile designer with over 15 years of expertise in information design, editorial systems, and complex wayfinding projects. My approach blends a strong academic foundation with hands-on application across print, digital, and spatial media. I specialize in transforming complex data into clear, accessible visual narratives, leveraging a unique combination of high-level typographic expertise, visual systems thinking, and data-augmented design methodologies. I guide projects from conceptualization to execution, ensuring precision and impact for agencies, institutions, and enterprises.
Cello Teacher
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Summary
Provided cello instruction to students in lower and upper secondary education.
Highlights
Provided comprehensive cello instruction to students across lower and upper secondary education levels.
Information Designer
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Summary
Led and executed complex information design projects, specializing in editorial, cartographic, and wayfinding solutions for a diverse client base.
Highlights
Spearheaded the design and execution of intricate visual communication projects for institutional and corporate clients, encompassing editorial, cartographic, and information design.
Designed and implemented intuitive wayfinding systems and complex diagrams, significantly enhancing usability and spatial logic for diverse environments.
Developed bespoke typefaces and sophisticated layout systems, specifically tailored to optimize readability and engagement for multilingual and data-dense content.
Contract Lecturer – Typography, Editorial Design, and Design Fundamentals
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Summary
Taught core design principles and practical skills to Bachelor's students over six semesters.
Highlights
Delivered comprehensive courses on typographic systems, visual hierarchy, and print design to Bachelor of Arts students.
Developed and led the 'WURM-UP' propaedeutic workshop, focusing on foundational design principles and creative problem-solving.
Information Designer
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Summary
Contributed to the design of user-centered documents and visual systems, primarily for public services and transport.
Highlights
Designed user-centered documents and clear diagrams, improving communication for public services and transport systems.
Contributed to the design of vehicle liveries, enhancing brand visibility and public recognition for transit fleets.
Collaborated effectively within international and multidisciplinary design teams, contributing to successful project outcomes.
Tutor & Project Manager
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Summary
Managed and art-directed student teams on corporate communication and signage projects within an academic framework.
Highlights
Art-directed and coordinated a team of five students through a comprehensive corporate communication and signage project, ensuring alignment with project goals.
Supervised project timelines, research methodologies, and visual production, fostering a high standard of academic and practical output.
Co-lecturer – Basic Typography
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Summary
Co-taught a course on basic typography fundamentals.
Highlights
Co-lectured a 30-hour course on basic typography, collaborating with Paolo Ciampagna to deliver foundational knowledge.
Workshop Instructor – Accessible Graphic Design
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Summary
Led a workshop focused on principles of accessible graphic design.
Highlights
Conducted a 40-hour workshop on accessible graphic design, in collaboration with Daria Shmitko and Marta Giacomoni, promoting inclusive design practices.
Tutor, Corporate Communication
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Summary
Served as a tutor for corporate communication projects.
Highlights
Provided tutoring and guidance for corporate communication projects within an academic setting.
Graphic Designer
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Summary
Executed diverse graphic design projects, including visual identities, publications, and exhibition materials for cultural institutions.
Highlights
Designed compelling visual identities, publications, brochures, websites, and posters for a range of cultural institutions.
Provided critical support in art direction and production for extensive print and exhibition projects, ensuring high-quality deliverables.
Graphic Design Intern
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Summary
Gained foundational experience contributing to identity and editorial design projects.
Highlights
Contributed to identity and editorial design projects for prominent museums and cultural events, gaining practical industry experience.
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PhD Candidate
Design & Visual Communication
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MA
Graphic Design – Editorial Systems
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Academic Diploma
Music – Cello
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BA
Graphic Design & Visual Communication
Published by
UNFPA - UNICEF
Summary
Designed and typeset a comprehensive manual providing resources for understanding and addressing harmful social norms, particularly those related to practices like female genital mutilation (FGM). The manual was produced in both English and Arabic versions, ensuring broad accessibility and impact.
Native
Fluent
Conversational
Basic
Information Architecture, Complex Layout Design, Typesetting, Customized Editorial Systems, Data-Driven Publishing Workflows, Wayfinding Systems, Environmental Graphics, Data Visualization, Diagrammatic Design, Cartography, Map Design, Typography, Type Development, Inclusive Design, Accessible Design.
Adobe InDesign (Expert), Adobe Illustrator (Expert), Adobe Photoshop (Expert), Adobe Acrobat (Expert), QGIS (Proficient), GTFS Standard, Glyphs (Proficient), Parametric Typography, Modular Typography, Notion (Competent).
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Summary
Ongoing research into music notation standards within contemporary typographic knowledge, focusing on historical music movable type systems and assessing the needs of music interpreters and readers.
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Summary
Developed a comprehensive wayfinding plan and signage system for the Doha Metro, optimizing passenger navigation through complex architectural spaces.